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The devaluation of doctors' time continues unabated.

As we move into our new era of health care delivery with millions more needing physician time (and other healthcare providers' time, for that matter) -- we're seeing a powerful force emerge -- a subtle marketing of limitless physician availability facilitated by the advance of the electronic medical record, social media, and smart phones.

Doctors, you see, must be always present, always available, always giving.

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