Medical Tourism Yet to Reach Its Full Potential
A survey published today by a prominent Medical Tourism consultant has revealed that 94 percent of medical tourism industry insiders believe their sector of the industry has yet to reach its full potential. The report, which can be viewed on-line at www.DrPrem.com, shows that confusion, a lack of information and fear about complications following surgery are the main reasons for patient reluctance to cross international borders for health services.
“The medical tourism industry is going through an exciting phase where international and intra-regional activities are taking places within this sector of the health market,” said Dr. Prem Jagyasi, architect of the survey. “The responses received clearly revealed that there is an overwhelming perception among industry leaders that there is so much more that can be achieved,” he added.
The findings are particularly interesting as more than 35 countries were identified as important medical tourism destinations. Of the 35 countries, India was ranked as the number one popular destination, with Thailand and Singapore positioned at second and third places respectively. The United States had a surprise ranking at number four.
“The Asian and Far Eastern countries are well-established medical tourism destinations, so the top three placing were expected,” said Dr. Jagyasi. “The United States came in at number four, which clearly indicates medical tourism is not all about low price affairs. The quality of healthcare services at a destination is deemed to be of utmost importance. Latin American and European countries were in the top ten, indicating that medical tourism is not dominated by one continent or geography - it's a truly global industry,” added Dr Prem Jagyasi who is also Honorary Chief Strategy Officer of the Medical Tourism Association, a non-profit organization based in Florida.
The purpose of the health tourism survey, according to Dr. Jagyasi, was to gain insights into aspects of medical tourism from professionals who are closely involved with the industry. Ninety-five percent of the survey's participants identified themselves as being either directly or indirectly involved with healthcare travel in the scope of their work and the resulting information supplied by these insiders revealed many important facts.
Dr Prem Jagyasi has taken initiative to publish a guidebook. He has high hopes that it will become a handy reference tool for those wanting to know more about the intricacies of travelling across borders for healthcare services. The book is the latest achievement in his specialist interest in medical tourism and he has visited more than 20 countries and spoken at 30 international congresses relating to this sector of the healthcare industry.
“Medical tourism can offer huge benefits in terms of quality of service and its affordability,” he said. In total, 35 countries were identified as being medical tourism destinations; Argentina, Australia, Belgium, Brazil, the Caribbean, China, Costa Rica, Cuba, France, Germany, Hungary, India, Israel, Japan, Jordan, Malaysia, Mexico, Morocco, New Zealand, Panama, the Philippines, Poland, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Switzerland, Taiwan, Thailand, Tunisia, Turkey, UAE, the U.K. and the U.S.A.