Kimberly-Clark and Novation today announced that for the first time in the history of the Kleenex brand, Kimberly-Clark is offering its complete line of hand-hygiene products via an exclusive contract through NOVAPLUS, the leading private-label brand for hospitals.
The new five-year agreement represents the first NOVAPLUS contract for hand-hygiene products. Through the agreement, Kleenex and Scott antimicrobial hand soap and washes, instant hand sanitizers, dispensers, and hand lotion will be sold and supported through the program. This provides savings of up to 20 percent to the more than 100,000 hospitals and affiliates that Novation serves, including members of VHA, UHC, Children’s Hospital Association and Provista. The effort is designed to help healthcare organizations — as well as educational institutions — lower costs and increase the quality of care and experience in the critical areas of hygiene compliance and infection prevention.
“Kimberly-Clark is continually impressed by Novation’s commitment to delivering unsurpassed value to members while helping them improve hand hygiene compliance and patient outcomes,” said Keith Kuchta, Vice President, Global Accounts and Strategic Partners, Kimberly-Clark. “We are honored to have the opportunity to offer additional value to the healthcare providers that Novation serves by deepening our long-standing relationship and continuing our commitment to provide best-in-class quality.”
Through the agreement, effective Jan. 1, 2014, Kleenex hand hygiene products will be sold and marketed using the recognition and support of the highly recognized NOVAPLUS private-label program, which delivers the best financial value on the products and services that hospitals use most frequently.
“Hand hygiene is one of the most fundamental and important ways to prevent the spread of disease and we’re thrilled to help the members we serve by offering Kimberly-Clark products, clinical education, and community support,” said Brent Gee, senior director, Novation. “Kleenex brand products are a trusted resource in the fight against infections, offering members exceptional value while supporting better patient outcomes. It’s a perfect fit.”