Statistics released by the American Society of Plastic Surgeons (ASPS) show that more men are having plastic surgery. Overall cosmetic plastic surgery procedures in men were up two percent in 2010 compared to 2009. However, many male surgical procedures increased significantly. Facelifts for men rose 14 percent and male liposuction increased seven percent. 2010 ASPS statistics show that men underwent more than 1.1 million cosmetic procedures, both minimally-invasive and surgical. The majority of the the top 10 fastest-growing cosmetic procedures are surgical, which bucks the previous trend of growth in minimally-invasive treatments.

“The growth in cosmetic surgical procedures for men may be a product of our aging baby boomers who are now ready to have plastic surgery,” said ASPS President Phillip Haeck, MD. “Minimally-invasive procedures such as Botox® and soft tissue fillers work to a point. However, as you age and gravity takes over, surgical procedures that lift the skin are necessary in order to show significant improvement.”

This list comprises the fastest-growing surgical and minimally-invasive procedures from 2009 to 2010.

  1. Facelift - 14 percent increase
  2. Ear Surgery (Otoplasty) – 11 percent increase
  3. Soft Tissue Fillers – 10 percent increase
  4. Botulinum Toxin Type A – 9 percent increase
  5. Liposuction – 7 percent increase
  6. Breast Reduction in Men - 6 percent increase
  7. Eyelid Surgery - 4 percent increase
  8. Dermabrasion - 4 percent increase
  9. Laser Hair Removal - 4 percent increase
  10. Laser Treatment of Leg Veins - 4 percent increase

Plastic surgeons say that another trend they see in male plastic surgery is the type of patient seeking their services. “Typically people think of celebrities and high-profile men going under the knife,” said Stephen Baker, MD, an ASPS member and surgeon based in Washington, D.C. “And while that may be true, the typical male cosmetic surgery patient that I see is an average guy who wants to look as good as he feels. Most of my patients are ‘men’s men,’ the kind of guy you might not think would have plastic surgery.”

Dr. Baker said that baby boomers who are now reaching retirement age are the new face of the male plastic surgery trend. “They want to look good. So when they have the financial means to do it, they are ready to do it now,” said Dr. Baker. In fact, one of Dr. Baker’s patients is an “average Joe” named Joe Marek. Joe recently underwent a facelift and eyelid surgery. The 57-year old said, “I didn’t feel that old. I felt young. I was working out. I was pretty active and I wanted to look like I felt inside.”